This direct response email series, landing page quiz, new product website, and social media content have a distinctively British flair that is all Virgin Atlantic. I strategized and wrote the content for these campaigns. is built on the solid foundation of First National Bank of Omaha (FNBO), with a strong banking heritage that dates back 160 years. This broadcast spot, 'Arrow', with its upward sweeping parkour-like arrow reimagines the notion of high-yield savings. I positioned and wrote this campaign with art direction by Elaine Ashburn.

DHL Same Day provides the largest and best logistics services in the world, delivering everything from lifesaving pharmaceuticals to jet engines anywhere in the world in just twenty four hours. This B2B video captures the breadth of services Same Day provides. I ideated and wrote this campaign.

This leading retailer of CPO electronics, mobile phones, and tablets needed a quick and intuitive way to convey the breadth of its offerings and the immediate value to consumers. I wrote and optimized the content for this series of infographics on their website.

Big Brands

I've been fortunate enough to work with some of the most recognized brands in the world to create winning work. I wrote these direct response campaigns.

Independence Community Bank

Independence Community Bank (acquired by Santander Bank) offers commercial and personal banking services to B2B and B2C in the Brooklyn area. These  radio spots focus on specific offerings that make the bank "real people helping real people."


'How Big'